Client |

IMC

Year

2015

Will Connect You

In this project the studio overhauled the branding strategy of IMC, a well known developer and provider of advanced communication systems to the aerospace and defense market. After a thorough analysis of its target markets and competitive environment, the team started to reposition and brand the different product lines. The company logo was refreshed in a way that its long time tradition was kept, but its new look has the scent of advancement.

Services Provided

Soon after, a new corporate website and marketing materials were developed and designed, leveraging the new image. To finalize this process, a brand book was created and standards were set on how to use the company marketing / branding assets across various channels.
IMC Marketing Design web
IMC-visual identity Web design

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QASE

Escape at home

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blink

Safe link home

blink is a start up company developing a money transfer platform, their initial target audience are foreign workers in Israel who send money home to their families abroad. The branding process started with thorough research of the many competitors in this field and evolved into creating a visual language that makes the brand stand out in the market while still belonging to the field of online banking.

Client |

TAT Technologies

Cools you wherever you are

A global aerospace solutions group with multiple subsidiaries and brand was in need of consolidating and refreshing its image. The studio was responsible for a complete overhaul of the group’s logos and visual art language to fit the company values and its target industries.
Studio
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